Human Resources

Jul 10, 2019

A Cold Kick Start For Budding Fashion Designers

  All you buddingdesigners get hold of a triumph photograph and pin it on your studio wall. Itwill be a constant source of inspiration as you delve deeper into itsmechanics. This machine encapsulates all the elements of good design, inprinciple, proportionately perfect, mathematically correct. Shapes will emergeand you begin to hinge onto an almost forgotten era. Wretchedly poor workersstooped on cold factory floors. While the middle classes clung like barnaclesto their own self importance as the light began to dwindle on classdistinction.

  Bowler hats,swank cufflinks, three piece suits, drab silk ties. Everything seemed to mirrorthe bleakness of an industrial revolution drawing to a close. When designerbrands seemed as futuristic as putting a man on the moon and fashionaccessories for men never heard of. And then came the Beatles and things werenever the same.

  Mimicking otherdesigners will only weaken your own creativity. If all the trend setters go east,then you go west. It worked for Vivienne Westwood. There?s enough inspirationin a single triumph to create a whole wardrobe of styles, from working to upperclass. And even the brand name is their, Bonneville or variations of, it soundsa little Scottish. So you could throw in some tartan. Bring back the flat capand caw blimey trousers. All you have to do is delve deeply into its mechanics,which will reveal an era of unique styles

  Here is aninteresting anecdote from that era: 1969Nuttersof Savile Row opens on Valentine's Day and unleashes the Tommy Nutter/EdwardSexton style on swinging London. Backed by Cilla Black and The Beatles' record company Apple'sexecutive Peter Brown, Nutters of Savile Row dresses the entire social spectrumfrom the Duke of Bedford and Lord Montagu to Mick and Bianca Jagger and TheBeatles. Nutters is the first shop on Savile Row to pioneer 'open windows' andwild displays executed by Simon Doonan. Mount Street bespoke tailor to the stars Douglas Hayward dresses Michael Cainein the infamous gangster caper The Italian Job. Caine's skinny suits andtone-on-tone white shirt and tie combinations set a cocky, sharp tailored stylethat resonates today.

  To dampen yourenthusiasm: Fashion is business so if you don?t have business acumen amongstyour skill set, then find someone who does. Otherwise you?ll jut be anotherlittle sapling struggling for light amongst all the tall trees

  It?s easy for usto talk up these subjects, but we?re kind of talking from experience, becausewe?re at the front end of retail, online shopping, and provide an avenue forbudding designers as well as a few big names like Westwood, Everest andFlaherty.

  If you want tobe part of it you know where to find us.



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